Why PMI?

Why PMI?

Why should you partner with Pro Motion? What makes us different?

  1. It's the people! Made up of our Account Service Management Teams, our Operations Team and our Field Teams and we have the RESULTS to prove it!
    1. The average length of time with our Clients right now is 5 - 7 years. In the project world that is pretty special. We're creative, resourceful, spontaneous, fast, nimble, smart, trustworthy and fun.
    2. Lots of our Field Ambassadors are hired by our Clients - We hire based on passion for the program, not length of time on the road or how pretty their resume looks. We find field people who want to work for you in marketing or sales and teach them how to engage consumers.
  2. It's the results! Driven by our 'practical creativity'.
    1. According to Event Marketer Magazine; Pro Motion is ... "The St. Louis independent (agency) that, quite honestly, not enough brand marketers know about. (Pro Motion) has a resume full of big and small brands, national and regional programs, tactical and strategic execution. Clients rave about the 'practical creativity' and 'fiscal responsibility'".
    2. Our focus is your results, not industry awards and that philosophy works for us.
  3. It's the training!
    1. How long did it take you to become a true brand evangelist in your current job? 2 hours? 2 days? Hardly! We embrace training like no other. We train for 2 to 4 weeks based on the complexity of the program. No field member hits the field until they are setup for success, your success! They truly are an extension of you.

Here's the secret sauce, the silver bullet, the most important things to consider in an experiential marketing program (I can see our competition scribbling as we speak):

  1. Start with the end in mind - what are the expected results of the program? What must this program do to be successful? (see #2 above)
  2. Build the program to meet/exceed those results. (#2 above)
  3. Hire the right field team. (see #1b above)
  4. Extensively train them and set them up for success. (see #3 above)
  5. Proactively manage the field execution with a team of account service professionals who understands the client's needs and the needs of the field team. (see #1 above)

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