Alyssa started with Pro Motion as an event marketing Intern during the summer of 2010. She previously interned for the Hauser Group, where she developed her writing skills assisting with PR. From the start of her internship at Pro Motion, she dove right into the experiential marketing world assisting on a multitude of projects.
Alyssa has had the privilege of assisting with many programs since the beginning of her internship. From finding brand ambassadors for Genesis Today street teams, locating merchandise for CNN’s Cool Off with AC360°, finding events for Three60 Gear to create buzz marketing or distributing chargers for Energizer’s Energi To Go each day was a tremendous learning experience. Her learning continued when she decided to act as a brand ambassador for the Gateway Arch Riverboats. Learning about a day in the life of brand ambassador gave her a new perspective and a greater look into the total process and value of an experiential campaign.
Alyssa enjoys spending her time outside of work playing soccer or traveling. She recently studied abroad in Madrid, Spain where she had the opportunity to travel all throughout the EU.
Alyssa is pursuing an undergraduate degree in Marketing and Spanish from Saint Louis University. You can learn more about Alyssa and her advice on experiential marketing by following her blogs below!
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